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Luxury

Bespoke web design for aspirational & luxury brands

Bespoke web design for aspirational & luxury brands

We craft bespoke websites for niche, high-end brands. We translate our clients’ brand qualities into a powerful online presence – private collectors, personalities of distinction, luxury brands, aspirational causes & more. Our clients prize aesthetics to drive their luxury brands. In the digital world, functionality is often the driver and web

Behind the Brand: Forged (part 3)

Brand Story I call it the "why behind the what". Why should someone care about your brand? OK pause on the serious stuff for a sec. One of my guilty pleasures is superheroes. (I think everyone needs a hero to inspire them, someone they can look up to,

Behind the Brand: Forged (part 2)

The tagline Every legendary brand has a legendary tagline. My formula is: * Under 5 words (ex: Nike's Just Do It, Apple's Think Different, etc.) * Aspirational * Layers - has multiple meanings (like the occasional well-crafted country song lyric) * Alliteration & rhyme - again, could be my music

Behind the Brand: Forged (part 1)

Behind the brand This is the origin story of the brand Forged. TLDR: Almost dying taught me how to truly live. Let me explain... April 21, 2021. Best day ever then bleeding out. Almost died then learned to walk again. Almost gave up then racing again. Tomorrow isn't

Luxury custom showcase books

Luxury custom showcase books

Custom book makers & creators of luxury showcase books Our team shares a passion for all things luxury, including custom showcase books. This venture broadens our existing book design service enabling us to offer seamless end-to-end book making services. From initial strategy, research and content creation right through to book

Custom book boxes & book packaging

Custom book boxes & book packaging

Aside from a beautiful book, immediate wow factor can be achieved through custom book boxes and book packaging. Free from the constraints of book printing processes, a custom book box is the perfect opportunity to create more stand-out and added value. The book boxes we make tend to fall into

Showcase book copywriting & tone of voice

Showcase book copywriting & tone of voice

The temptation with luxury showcase books is to let design and imagery do all the work. We think such an approach does not always do full justice to companies that have depth, integrity – and a meaningful past, present and future narrative. Copywriting will always be needed, usually as a support